Positioning
Clarify the category, sharpen the story, and make complex products easier for the right buyers to understand.
CMO · VP Marketing · GTM Leader
I help complex B2B companies grow with clarity.
I connect market position, product value, demand, and revenue. Then I build the team and operating system to support growth.
Exploring a permanent in-house roleGreater Boston · Remote or hybrid
Good marketing starts with a clear business.
What do we sell? Who needs it? Why should they choose us? How will we grow?How I lead
Strategy and execution belong together.
My best work happens when the product is strong, the market is complicated, and the company needs a more focused approach to growth. I set the direction and stay close enough to the work to see it through.
Growth
Connect product marketing, demand generation, sales enablement, lifecycle, and operations around clear business goals.
Leadership
Set priorities, build the right team, and create the structure people need to do strong work.
Experience
Two decades across established companies, private equity backed businesses, and venture stage technology.
Experience across every stage of growth.
I have built and led marketing across Wolters Kluwer, Charles River Development, Ned Davis Research, Radius/Vistra, InSpace, and growth-stage ventures. My work spans product marketing, go-to-market strategy, demand generation, brand, marketing operations, team building, and executive alignment.
The common thread is complex B2B. These products need sound judgment, credibility, and a clear connection between what the company has built and what the market is ready to buy.
WOLTERS KLUWERCHARLES RIVERNED DAVIS RESEARCHVISTRAINSPACE
Best fit
What I’m looking for.
A permanent executive role with a leadership team that wants marketing to help shape the business, not simply service it.
I’m especially valuable when:
- The company has a strong product, but the market story has not caught up.
- Marketing activity is high, but pipeline quality or revenue accountability is unclear.
- Growth requires stronger alignment across product, sales, marketing, and leadership.
- The team needs both strategic direction and a leader who will stay close to execution.
Contact
Looking for a marketing leader who can make the complicated clear?
Let’s talk about what the business needs next.